Beyond Metrics Consulting, OPC Email Marketing Specialist

Beyond Metrics Consulting, OPC

₱50-70K[Monthly]

Remote3-5 Yrs ExpBachelorFreelance

Open Country：Philippines

Language Requirements：English

This remote job is open to candidates in specific countries. Please confirm if you want to continue despite potential location restrictions

Support the Manager, Email & Retention Marketing with retention marketing strategy which drives both our e-commerce and retail businesses using email, SMS, and push notifications
Responsible for the end-to-end execution for campaign globally (North America, EMEA, APAC), which involves content planning, briefing, development coordination and QA alongside a Marketing Coordinator
Coordinate with internal creative partners and determine what content resonates with the Monos community
Work closely with Manager, Email & Retention Marketing to conduct comprehensive post campaign analysis of key programs to get learnings and course correct as necessary
Collaborate with Manager, Email & Retention Marketing in the development of the overarching content campaign calendar and any adhoc projects
Recommend A/B testing on various campaigns to establish the most effective content
Utilize customer data for audience segmentation to deliver marketing campaigns that drive engagement, conversion, and retention growth.
Alongside the Integrated Marketing Team, implement acquisition email campaigns as required
Proactively report on email, SMS, and push notification trends and provide recommendations on innovation for these channels
Collaborate with other digital marketing channel experts across Social Media, Ecomm, and Paid Ads to create and implement seamless integrated online campaigns
Monitoring, resolving and escalating issues as they arise with internal and external partners

3+ years of experience in Email and SMS marketing, experience with push notification a plus
Highly self-motivated with experience working in a fast paced, team-oriented, collaborative environment
Passion for innovative technologies and pushing the boundaries of email and SMS communications to give customers a personalized and innovative experience
In depth experience with Klaviyo, Attentive, or similar platforms
Understanding of CASL, PII, CAN-SPAM and GDPR requirements
Experience with web analytics tools is a plus (including Google Analytics (GA4))
University/College degree in marketing or business
Enthusiastic self-starter with the ability to quickly learn and understand concepts, problem solve, take ownership, and manage work with minimal supervision
Ability to think outside the box to resolve issues in a cross-functional environment
Strong organizational, planning, analytical, and problem-solving skills
Data-driven mindset with exceptional attention to detail and committed to a high degree of accuracy
Excellent English written and verbal communication skills