Ecommerce Manager (CRM and Acquisition)

UNIQLO

Negotiable
On-site - Manila3-5 Yrs ExpBachelorFull-time
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Job Description

Description

This position is responsible to meet targets on Application Download, Electronic Direct Mail (EDM) membership and customer acquisition and retention.


Key Responsibilities:


This position is in charge of Application & Electronic Direct Mail (EDM) push message strategy.

Have Proven Analytical Skills:

  • Understand and provide insights on customer behavior on website, application, and overall ecommerce business and translate to impactful CRM campaigns.
  • Review product and client satisfaction and recommend action points based on data and business strategy.
  • Monitor website sessions, new customer ratio, return on ad, bounce rate, app download acquisitions.

Campaign Creation:

  • Utilize marketing platform tools and create well-defined customer audiences that would drive traffic to site and create customer loyalty.
  • Must be able to create content for App Push and EDM through impactful copywriting.
  • Must be able to deliver App Push Content through automated Marketing Tools on a precise and timely manner.
  • Must be able to deliver quality EDM Content output and manage Partner Agencies.

Cross-Channel Support:

  • Monitor progress coupon distribution, management, and analyze results for reporting related to customer loyalty.
  • Create and collaborate with Marketing new Activities – App Download Campaign, EDM Campaign
  • Regularly communicate with Product team for hero items, asset sourcing, and action points to contribute to overall Company.


Key Qualifications

  • Excellent communication skills and attention to detail
  • Strong leadership and interpersonal skills
  • Proven organizational, analytical and decision-making abilities
  • Has customer service mindset
  • Technical knowledge on website and application management, data driven, analytical and
  • Bachelor’s Degree holder of any discipline.
  • At least 3 years related experience
  • Must have Copywriting experience

Requirements

Please refer to job description.

E-Commerce StrategyDigital MarketingSEOData AnalysisCustomer ExperienceInventory ManagementContent ManagementPerformance OptimizationConversion Rate Optimization
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Boss

HR ManagerUNIQLO

Working Location

Glorietta 5, Ayala Ave, Makati, 1224 Metro Manila, Manila, PH

Posted on 05 May 2025

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