Karou Creative Group is seeking a results-oriented Media Buying Specialist to join our growing team. You will be responsible for strategizing and executing paid media campaigns across key social media platforms, primarily Tiktok and/or Meta, with a strong focus on driving growth and conversions for our clients. You will leverage your expertise in audience targeting, ad creative testing, budget management, and performance analysis to achieve our marketing objectives.

Qualifications:

• Minimum 2 years experience in managing and executing paid media campaigns on both TikTok and Meta.
• Proven track record of successfully driving results for e-commerce brands through paid social media advertising.
• Deep understanding of TikTok Ads Manager and/or Meta Business Suite, including their various ad formats, targeting options, and reporting capabilities.
• Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
• Experience with A/B testing methodologies and a data-driven approach to optimization.
• Excellent understanding of e-commerce marketing principles and conversion funnels.
• Proficiency in using analytics tools (e.g., Google Analytics) to track and measure campaign performance.
• Strong attention to detail and excellent organizational skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Excellent communication and presentation skills.

If you meet the qualifications and are interested in the position, please email your CV and portfolio to [email protected] and [email protected]

Please refer to job description.