Key Responsibilities:

• Develop and implement social media advertising strategies across platforms such as Facebook, Instagram, TikTok, and others.
• Manage daily ad boosting activities, including budgeting, targeting, and scheduling posts.
• Monitor and analyze ad performance metrics to ensure ROI and campaign effectiveness.
• Coordinate with the creative team for content creation, captions, and visuals suited for paid campaigns.
• Research market trends and competitors to improve ad reach and engagement.
• Prepare and present weekly and monthly reports on ad performance and spending.
• Supervise the marketing team in executing digital campaigns and promotional activities.
• Suggest and implement new ways to increase online followers, leads, and conversions.
• Ensure all marketing materials and online content follow brand guidelines.
• Coordinate with branches or partner outlets for local promotions or special events.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 2–3 years of experience in digital marketing or social media management (experience in ad boosting is a must).
• Strong knowledge of Facebook Ads Manager, Meta Business Suite, TikTok Ads, and Google Ads.
• Excellent analytical skills and familiarity with performance metrics.
• Creative mindset with strong attention to detail.
• Good communication and leadership skills.