About the Role:

We are seeking a results-driven Digital Marketing Manager to lead our e-commerce marketing strategy. The role focuses on driving online sales, improving customer engagement, and optimizing digital performance across multiple platforms.

Key Responsibilities:

• Develop and execute digital marketing strategies across SEO, PPC, email, and content channels.
• Monitor performance metrics using Google Analytics and other tools to track ROI and campaign effectiveness.
• Lead website conversion rate optimization (CRO) initiatives.
• Manage paid media budgets and ensure maximum return on ad spend (ROAS).
• Oversee content and email marketing campaigns aligned with e-commerce goals.
• Lead and mentor a small marketing team to deliver projects on time and within budget.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.
• 5+ years of experience in digital marketing, with at least 2 years in e-commerce.
• Proficient in Google Analytics, Google Ads, Meta Ads, SEO tools, and email automation platforms.
• Strong project management, analytical, and communication skills.
• Adaptable and creative with a data-driven mindset.

**SALARY IS OPEN FOR NEGOTIATION AND DISCUSSION**