Creative Strategist & Social Media Manager

Penbrothers

Negotiable
Hybrid - Makati1-3 Yrs ExpDiplomaFull-time
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Job Description

Description

About Penbrothers

Penbrothers is an HR & remote talent management partner and one of the fastest growing companies in the Philippines. We provide talented Filipinos with global opportunities in high-growth startups and dynamic companies, from the comfort of their own homes.


About the Client

Our client is a performance-focused creative marketing agency founded by a former Meta leader with over a decade of experience in performance marketing and creative strategy. They specialize in building innovative and engaging digital campaigns for leading brands, with a particular focus on social media and performance-driven storytelling. They work across global markets and are known for crafting impactful creative solutions that challenge the norm.


About the Role

We’re looking for a Creative Strategist & Social Media Manager to drive end-to-end social media strategy and execution. This role requires a strong creative mindset and excellent project management skills to lead ideation, content planning, creative production, and campaign optimization across multiple platforms. You will collaborate with clients, designers, and creators to shape bold, performance-focused social content that resonates with audiences.


Work hours: Normal APAC hours (e.g., PH/Singapore time). Ideal candidates should also be open to attending occasional UK-time client meetings when necessary (latest expected is around 3-4 PM UK time / 10-11 PM PH time)

Work arrangement: Remote


What you’ll do


Social Media Planning:

  • Develop weekly, monthly, and quarterly social reports with performance analysis and actionable insights.
  • Plan and schedule posts strategically to optimize reach, engagement, and KPIs across platforms.
  • Monitor and adapt to emerging social trends, platform updates, and audience behaviors.
  • Tailor strategies for platforms such as Meta, TikTok, LinkedIn, and YouTube.
  • Test and apply new formats and features to boost engagement and effectiveness.
  • Track competitor activity using social listening tools and performance platforms (e.g., Brandwatch).


Creative Execution:

  • Create storyboards and collaborate with designers to produce compelling social media content (static, carousel, video).
  • Write engaging and on-brand social media copy.
  • Collaborate with content creators—from talent sourcing to briefing and managing partnerships.
  • Attend and support occasional content shoots to ensure brand-aligned execution.





Job requirements

What You Bring:

  • 5+ years of proven experience in social media strategy and execution, preferably within an agency or high-growth startup.
  • Strong creative thinking and ability to turn concepts into engaging, platform-specific content.
  • Exceptional client engagement and relationship-building skills.
  • Detail-oriented in all aspects of communication, planning, and execution.
  • Proactive communicator who anticipates project needs and communicates updates clearly and promptly.
  • Comfortable working with designers and understanding creative production timelines and processes.
  • Skilled in social media scheduling and reporting tools, with a data-informed approach to creative work.
  • Proficient in Keynote and Figma.
  • Bonus: Experience in content production and creative direction.


Don't meet every single requirement? At Penbrothers we are committed to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but you don't feel 100% aligned with the qualifications, we encourage you to apply anyway. You may just be the right fit for this or other roles.


Hiring Process

We utilize AI tools to enhance our hiring efficiency and ensure a fair evaluation of all candidates. As a result, candidates who passed our initial evaluations should expect an AI Interviewer as a component of our recruitment process. This is supervised by Human Talent Acquisition Experts who will also engage with you throughout your application journey.


What You’ll Get

At Penbrothers, we are obsessed with creating positive employee experiences. Here you’ll find an environment that nurtures learning and provides opportunities for growth. You’ll have the opportunity to make an impact on fast-growing startups and dynamic companies.

  • Meaningful work & Growth: We take every opportunity to stretch ourselves and deliver an excellent client experience.
  • Employee as our biggest asset: We are genuinely invested in our people’s career and welfare.
  • Global reach & local impact: Get to work with high-growth startups and dynamic companies from the comfort of your own home.
  • Powering global startups: We’ve created 1,400 Filipino jobs that empower global start-ups to focus on growth.


Requirements

Please refer to job description.

Creative StrategyBrand DevelopmentTeam LeadershipCampaign ManagementVisual DesignCommunication SkillsMarket ResearchProject ManagementDigital Marketing
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Boss

HR ManagerPenbrothers

Work Location

6th Floor, OPL Building, 100 C. Palanca St., Legaspi Village, Makati, Metro Manila, PH

Posted on 19 April 2025

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