ABOUT PURE FORM VENTURES, INC. 

Pure Form is a leading provider of high-quality food supplements dedicated to promoting health and wellness through clean formulations, honest science, and thoughtful design. 

Our mission extends beyond physical health — we aim to build a company where people thrive as much as the brand does. We believe that when our team grows in purpose, creativity, and balance, the brand naturally flourishes. 

ROLE OVERVIEW 

We’re looking for a PR & Communications Strategist to lead how Pure Form is written about, talked about, and discovered across media, influencers, and digital platforms. This role focuses on shaping a clear, credible, and consistent written narrative—translating science-backed wellness into stories that build trust, authority, and brand love.

You’ll own brand copywriting, long-form editorial content, influencer storytelling, and PR initiatives, while working closely with the Brand Communications Manager, Content Strategist, and growth teams. This is a strategic yet hands-on role for someone who enjoys building visibility through thoughtful messaging, strong relationships, and consistent execution.

KEY RESPONSIBILITIES 

1.Brand Copywriting & Editorial Content

• Lead all brand copy across campaigns, product launches, website, emails, and marketing materials
• Write long-form wellness articles, blogs, educational features, and SEO- and AIO-driven content
• Translate scientific product benefits into clear, engaging, lifestyle-focused storytelling
• Develop campaign narratives, messaging frameworks, and storytelling guidelines
• Maintain and evolve Pure Form’s brand voice across all written touchpoints

2.Influencer Marketing & Relationship Management

• Build and maintain long-term relationships with influencers, KOLs, wellness experts, and creators
• Identify partners aligned with brand values and campaign objectives
• Lead influencer outreach, negotiations, collaborations, and ambassador programs
• Create clear influencer briefs, content angles, and storytelling direction
• Track influencer performance, engagement, and campaign impact

3.Public Relations & Media Exposure

• Develop and execute PR strategies to grow brand visibility and credibility
• Secure media features, interviews, reviews, and brand mentions across digital and traditional platforms
• Build relationships with journalists, editors, publications, and content platforms
• Manage press kits, product seeding, and media outreach efforts
• Support partnerships, launches, and key brand moments

4.Events PR & Brand Exposure

• Lead PR storytelling for brand events, product launches, wellness activations, and partnerships
• Coordinate media, influencer, and KOL attendance for Pure Form events
• Secure event coverage across social media, online publications, and lifestyle platforms
• Write event press releases, invitations, talking points, and post-event recaps
• Oversee influencer seeding and content amplification during live events

5.Performance Tracking & Optimization

• Track copy performance, influencer results, media reach, and campaign outcomes
• Prepare regular reports on PR, content, and partnership performance
• Identify high-performing narratives, platforms, and exposure channels
• Refine storytelling and outreach strategies based on insights and results

WHO YOU ARE 

You bring clarity, credibility, and thoughtful storytelling to brand communications and visibility.

• You have 3+ years of experience in PR, communications, copywriting, or influencer marketing.
• You have a strong portfolio of brand copy and long-form editorial writing.
• You’re confident securing media exposure and managing PR outreach efforts.
• You’re experienced in building and maintaining influencer and KOL relationships.
• You communicate clearly, negotiate confidently, and write with intention and structure.
• You’re data-aware and comfortable tracking performance and results.
• You’re genuinely passionate about wellness, lifestyle branding, and community building.

WHAT YOU’LL LOVE ABOUT WORKING HERE 

• You’ll shape how Pure Form is represented, written about, and discovered publicly.
• A role that balances creative storytelling with strategic visibility and execution.
• Close collaboration with Brand, Content, and Growth teams.
• An environment that values clarity, trust, and thoughtful communication.
• A leadership team that believes in progress, not perfection — and supports your growth as you grow the brand.
• A company that truly lives its philosophy: Supplement Progress — in our people, our systems, and our way of work.