产品经理(增长)

Highblock Limited

$3.5-6K[Monthly]
Remote3-5 Yrs ExpBachelorFull-time
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Remote Details

Open CountryWorldwide

Language RequirementsChinese

Job Description

岗位职责

1. 负责交易所增⻓体系设计与产品化建设,包括拉新、激活、留存、召回全链路转化机制。

2. 设计并迭代活动系统能⼒(奖励规则配置、⽤⼾分层、⾃动发放、反作弊机制),提升活动可复⽤

性与ROI可追踪性。

3. 负责邀请与代理体系产品设计,包括返佣结构、结算逻辑、数据看板及⻛控机制。

4. 搭建渠道归因与增⻓数据监控体系,优化注册-KYC-⼊⾦-⾸单-活跃交易转化漏⽃。

5. 基于数据分析制定增⻓实验策略(A/B测试、多版本激励机制),持续优化⽤⼾质量与交易贡献。

6. 协同市场、运营、BD团队,将业务策略沉淀为可规模化的产品能⼒。


任职要求

1. 3年以上增⻓产品经验,有Crypto / CEX / ⾦融科技经验优先。

2. 有活动系统、激励机制或邀请体系设计经验,⽽⾮单纯活动执⾏背景。

3. 熟悉转化漏⽃分析⽅法,具备SQL或BI⼯具使⽤能⼒。

4. 理解交易所核⼼指标(交易量、活跃交易⽤⼾、留存、⽤⼾质量等)。

5. 具备从0-1搭建增⻓机制或体系的实操经验。

6. 结果导向,能够在⾼节奏环境中推动跨团队协作。


加分项

有代理体系或多级返佣模型设计经验。

有Token激励或交易挖矿机制设计经验。

有反作弊或增⻓⻛控设计经验。

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Cassie An

HR经理Highblock Limited

Active within three days

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Posted on 27 March 2026

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