【Job Responsibilities】:

1. Responsible for identifying, segmenting, and managing the lifecycle of high-value users (SVIP) on the platform/game, developing exclusive operational strategies to enhance user retention, activity, and payment conversion.

2. Design the SVIP privilege system (such as exclusive events, gift packages, customer service, community benefits, etc.) to optimize user experience and sense of belonging.

3. Establish SVIP user profiles, analyze behavioral data, uncover needs, and drive product optimization.

4. Plan online and offline activities targeting high-net-worth users (such as exclusive competitions, meet-and-greets, customized content, etc.) to enhance user engagement and brand loyalty.

5. Collaborate with the marketing team to design exclusive marketing programs for SVIP users (such as limited-time recharge rebates, scarcity item distribution, etc.) to drive revenue growth.